‘Usually’ using the term loosely here, a cult leader is a person of tremendous charisma who makes followers feel loved and accepted. It is often suggested that cult leaders use brainwashing tactics to attract and keep followers. In many instances cult members deeply identify with and admire their leader. Cult leaders often require degrees of conformity among members. For example, they might require all member to wear matching hats and shirts. Fostering feelings of belonging is a central tactic cult leaders employ. Cult leaders often claim to have a special connection to God/Higher Power/the universe, etc. They claim to be the point of contact between God/Higher Power/the universe and the rest of the group. This means that the leader has access to divine revelation, which is special knowledge directly from God, that the rest of the group does not have. A leader might claim that God is communicating directly with him or her through dreams, visions, etc., and passes this on to the group. So it would be like: ”Hey guys, God told me he wants you to wear these hats and dress up in a unified outfit, so get to it!” Leaders might also claim to have special powers that only they can fix. Sound familiar?!?!?